Southeast and mid-Atlantic grocery retailer Food Lion recently honored sourcing and transportation company C.H. Robinson for leveraging its end-to-end supply chain solutions for good.
The Grand Lion for Good Vendor Award recognizes the company for its outstanding commitment to partnering with and participating in Food Lion Feeds’ hunger relief projects, according to a news release.
“Our customers leverage Robinson Fresh’s global suite of services daily to build more efficient and sustainable supply chains — it’s the core of what we do, but this award is especially exciting as we join forces to help our communities,” Greg Thompson, Robinson Fresh director of strategic accounts, said in the release
Robinson Fresh sells over 20 varieties of fresh fruit and vegetable items to Food Lion, a customer for 30-plus years, while also bringing more efficient and agile end-to-end supply chain solutions to reduce complexities and streamline the full fresh supply chain, according to the release. Since Food Lion Feeds launched in 2014, Robinson Fresh has been the sole vendor of the Food Lion Feeds Apple Bag program, donating $49,000 to this annual effort in 2022 alone.
“Our collaboration with Food Lion to help relieve hunger, as well as our work in building effective supply chains is a great honor, and we look forward to continuing to be a part of this important initiative,” Thompson said.
Partnering in hunger relief efforts
In addition to the product and financial support provided by Robinson Fresh, the company participates in volunteer events to support individuals and families in need. Robinson Fresh and Food Lion Feeds are working together to take action and make a difference in the lives of neighbors experiencing food insecurity, according to the release.
“Robinson Fresh has been a valued vendor for 30-plus years, and through their customer-centric approach they have become a seamless extension of the Food Lion team,” Kristin Wells, director of business development at Food Lion, said in the release.
The last three years have been a challenge from a supply standpoint, especially as demand has been through the roof, she said.
“Robinson Fresh’s team can leverage its global suite of services to be there for Food Lion to ensure we have enough product for our Food Lion Feeds program and successfully deliver it to the right place at the right time — all while maintaining quality. The Robinson Fresh team deserves this award, and we are excited to recognize them for being a great partner that we can rely on,” Wells said.
