The Wonderful Company says it will donate $10 million to the fire relief efforts in the Los Angeles area.
Its immediate donations will focus on providing real-time support to first responders and will expand donations over time to support broader relief efforts, according to a news release.
The company said it will also double the donations made by its 10,000 global employees to L.A. fire-related efforts through personal donations or the company’s employee-directed giving program. Through its Wonderful Giving Program, the company said it gives each of its 10,000 global employees up to $1,000 a year to donate to the charity of their choice, and the company also matches its employees’ individual private charitable donations.
The company said it has donated $1 million to the Los Angeles Fire Department Foundation and $500,000 to the Los Angeles Police Foundation.
“We are profoundly grateful to all of the frontline firefighters and police officers who are working around the clock to protect our communities, even as many of their own families evacuate and homes are threatened,” Lynda and Stewart Resnick, the company’s owners, said in the release. “These heroes are putting themselves in harm’s way to protect all of us, and The Wonderful Company will have their back. Los Angeles is The Wonderful Company’s home, and it is our personal home, the place where we met, were married, raised our family, and built our business. The city and region mean everything to us. We will be here for our community and our employees through this crisis and well beyond as this great city rebuilds.”
