Better Earth launches e-commerce platform and expands staff
Atlanta-based compostable packaging supplier Better Earth has introduced its first e-commerce platform for easy online ordering.
The new website has fresh navigation and in-depth informational features, according to a news release.
The company also expanded its corporate team to support ongoing growth driven by rising interest in making more sustainable and environmentally responsible choices, the release said.
Better Earth says its new e-commerce store enables restaurant owners, caterers and eco-conscious consumers to quickly find and purchase compostable foodservice packaging products. Easy navigation, filtering by category and a deeper information dive into every product simplify packaging selection, while secure checkout ensures protection for the purchaser, according to the release.
Other new website features include up-to-date trends and insights on sustainability, with resources that shed light on environmental issues and innovative solutions; composting guidance helping trade customers and consumers make the most of their compostable products while reducing environmental footprint; and circular-economy information, including an explanation of the benefits and the latest developments in this approach to sustainability, the release said.
Better Earth says it also has added key leadership and managerial positions to sustain and increase its expanding market penetration as well as help customers meet and exceed their sustainability goals. New team members include:
- Elias Spartis, senior vice president of operations.
- Vanessa Novak, territory sales manager for the Northeast.
- Jimmy Chang, warehouse operations manager at Bedford Park.
- Makenzi Ewing, sales manager for K-12, colleges and universities.
The company says the new team members bring extensive experience and a commitment to sustainability and environmental advocacy.