Rabobank honors Flashfood at leadership summit

The annual celebration recognizes organizations that demonstrate industry stewardship, sustainability and innovation in food and agribusiness.

Flashfood
Earlier this year, Flashfood unveiled an updated app, which includes features such as a more user-friendly onboarding experience, the ability for users to browse multiple stores at once and a simplified SNAP EBT shopping and check-out process.
(Photo courtesy of Flashfood)

At Rabobank’ annual leadership summit, the food and agribusiness bank says it recognized companies that promote industry stewardship, sustainability and innovation in the food and agribusiness industry.

The awards also honor companies meeting today’s global economic challenges and answering the call for more social responsibility and community involvement, according to a news release. Flashfood, an app for affordable groceries, received the 2024 Rabobank Award for Emerging Leadership in Innovation, which recognizes fast-growing companies that address issues in food and agribusiness.

“Innovation plays a vital role in feeding and powering the world and we are thrilled to name Flashfood as our 2024 Emerging Leadership in Innovation,” said Caroline Keeley, executive director of global partnerships at Foodbytes, Rabobank’s innovation arm that helps corporates tackle innovation challenges and drive profits through collaboration. “Flashfood’s technology addresses the massive challenge of food waste, which accounts for 33% of our food supply — a mission Foodbytes deeply embraces.”

The app marketplace says it connects shoppers with fresh produce, meat and other groceries at up to 50% off. Flashfood partners with retailers across North America to help reduce the amount of food going to landfills. The company released its updated app earlier this year.

“Our company was born out of the simple idea that we should not be throwing away food in a world where people are going hungry,” said Flashfood CEO Nicholas Bertram. “Flashfood is a platform for retailers to sell surplus food before it’s thrown away, offering fresh groceries at a huge discount and making it easier for shoppers to afford healthy, nutritious food. The beauty of innovation is that it’s not always about building a big, flashy idea, it’s about using the things that are available right now and making something better out of them. That’s what Flashfood offers — building the future of food from waste.”

Rabobank also presented Linage, which developed a large temperature-controlled warehouse, with its Rabobank Award for Excellence in Corporate Leadership. The company also recognized The Wonderful Company as its 2024 Rabobank Award for Leadership in Sustainability winner.

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