Hy-Vee dietitians host healthy back-to-school events for families in August
Back-to-school marketing and promotions in the produce retail world has begun for 2022.
During the month of August, dietitians from Hy-Vee, based in West Des Moines, Iowa, will host a series of programs and workshops to help children and families prepare for the upcoming school year with healthy recipes.
Hy-Vee, Inc. is an employee-owned corporation operating more than 285 retail stores across eight Midwestern states.
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Family-focused events include:
- Free Kids in the Hy-Vee Kitchen: Virtual cooking classes are available for children 3 to 7 and children 8 and older. The goal is to help kids become comfortable and confident in the kitchen and improve their culinary skills through simple, follow-along recipes.
- Free Kids Food Group Store Tour: Families are invited to participate in a free virtual nutrition tour focused on balanced nutrition from the five food groups, interactive food trivia and fun movement breaks. Participants will also receive shopping tips and product recommendations.
- Free In-Store Back-to-School Bash: On Aug. 27, select Hy-Vee stores will host Hy-Vee’s annual August Health Fair from 11 a.m. to 1 p.m. Adults and kids are invited to attend for free to receive back-to-school recipes and learn more about Hy-Vee’s health and wellness programs, including Healthy Habits and Freezer Meal Workshops.
- Freezer Meal Workshops: Hy-Vee dietitians will host two kinds of virtual Freezer Meal Workshops designed to help families save time and money by preparing nutritious meals ahead of time. Participants can register and receive a step-by-step guide, recipes and a Hy-Vee Aisles Online shoppable link with all of the ingredients already added for easy shopping.
- On-Demand Mini Freezer Meal Workshop: Free mini classes featuring three back-to-school breakfast recipes will be offered. To receive the on-demand recording and recipe guide, participants must register online.
- Freezer Meal Workshop with Gluten- and Dairy-Free Recipes: Prepping ahead is key when managing dietary restrictions. Participants in this $10 class will learn how to prepare five flavorful and affordable meals. Registration is required.
- Free Wellness Wednesdays with Hy-Vee Dietitians: Wellness Wednesday classes will be offered each week in August from noon to 12:30 p.m. Topics will include Back-to-School Fuel, ABCs of Antioxidants, Best Breakfast Bars, Eating Healthy on a Budget and Healthy Habits Sneak Peek. Each class will also include a simple and delicious recipe demonstration. Registration is required.
