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The Four Seasons Family of Cos., Ephrata, Pa., has experienced consistent double-digit growth the past several years, and many of those customer partnerships are broadening.

Cherries did remarkably well during the pandemic year of 2020, and marketers have even higher hopes for 2021.

The COVID-19 pandemic increased the importance of digital marketing, said Catherine Gipe-Stewart, communications manager for Domex Superfresh Growers, Yakima, Wash.

The U.S. palate may be more sophisticated and worldly than ever, but sweet bell peppers are still the mainstay over the hotter varieties for many of the nation’s consumers.

Catchweight bags are not going away, but Northwest cherry shippers say there is increasing demand from retailers for fixed weight packaging this year.

The Packer’s editors cover key topics of the week, from cherry season expectations to the West Coast Produce Expo to foodservice trends to the pallet shortage, in this episode of Packer Insight.

Catherine Gipe-Stewart, communications manager for Domex Superfresh Growers, Yakima, Wash., said multiple studies show single-bag cherry sales are over 70% impulse purchases.

Retailers can promote cherries by maintaining off shelf displays with fresh product in key high-traffic areas to maximize impulse purchases/sales, Harter of CMI said.

BrightFarms, Irvington, N.Y., was named in Fast Company magazine’s list, World Changing Ideas.

From a vast array of plumcots and apriums, to a menagerie of melons, to a brigade of roots and radishes, there is no shortage of options in the world of specialty produce, and consumers are intrigued.