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The event hosted by Yakima, Wash.-based FirstFruits Farms aims to raise the apple’s profile through retailer promotions and social media posts.

The company failed to secure a high enough value for its assets through auction, the company said it plans to liquidate assets including 13,500 acres.

Marketers recently shared the unique prospects that ample supply provides for retailers and consumers.

The Fresh Produce and Floral Council announced the transition of leadership from the outgoing 2023 Board of Directors to the incoming 2024 Board of Directors.

The Lakeland, Fla.-based grocer has opened its first store in Kentucky, entering its eighth state of operation, with a 55,701-square-foot Louisville store.

With a large crop in apple-producing states, like Pennsylvania, marketers say there is a need to boost consumption. “That will take some time and some effort,” said Chris Sandwick of Hess Bros. Fruit., Lancaster, Pa.

The California Department of Food and Agriculture has added the San Gabriel area of Los Angeles County to its huanglongbing quarantine to slow the spread of the Asian citrus psyllid.

Mush Foods says chefs swapping the mushroom root blends into recipes, in place of some meat, can seamlessly enhance flavor and nutritional value, while improving cost and reducing the environmental impact in every dish.

While Mexican health officials temporarily closed the processing plant, they said its initial tests came back negative and another round of testing will be performed next month.