To put the magnitude of North Carolina’s sweet potato crop in context, picture more than 13,000 refrigerated truckloads lining up to distribute the crop all across the U.S.
Part of that hard-won dominance is due to the state’s perfect combination of soils and temperatures that sweet potatoes need, says the North Carolina Department of Agriculture.
Vegetable and fruit growers in the Carolinas aren’t having any trouble selling their produce, says Kevin Hardison, marketing representative for the North Carolina Department of Agriculture.
Nash Produce LLC supplies sweet potatoes 52 weeks per year and the Nashville, N.C.-based company is preparing for the start of cucumber packing around mid-June, said Thomas Joyner, president.
After eight years, WP Rawl decided it was time to revamp its line of conventional, triple-washed and ready-to-use leafy greens with a packaging refresh.
North Carolina Sweet Potato Commission now is working with a new marketing agency — Raleigh, N.C.-based Fresh-West-Vaughan, said Kelly McIver, the commission’s executive director.
As peach growers in the Carolinas face the prospect of a leaner crop this year in the wake of a March freeze, blueberry growers in the region are looking at a similar prospect.