Armand Lobato

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Is this selling term best determined by a state boundary or specific mileage? Columnist Armand Lobato discusses both methods — and an alternative.
When the boss is in a pinch and asks if you can come in to help, there’s really only one answer, says columnist Armand Lobato.
For a company to thrive, skilled and qualified individuals have to take on greater roles, says columnist Armand Lobato.
Ineffective effort is money wasted. Setting and maintaining daily organization is a must for produce managers, says columnist Armand Lobato.
While some think produce retail specialists stop by only to criticize, a manager can seize the chance to tap into a valuable resource with experienced eyes, says columnist Armand Lobato.
Assumptions about covering for veteran clerks on vacation can backfire. Columnist Armand Lobato explains how to secure commitments for that vital extra help.
A misguided approach to pricing can cost you loyal customers. Columnist Armand Lobato discusses how to achieve sales goals and keep shoppers satisfied.
From sights, sounds and smells, stores have a variety of methods to entice shoppers, and produce has its own toolkit to capture maximum sales, says columnist Armand Lobato.
All produce buying trips are educational, but some more memorable than others, says columnist Armand Lobato of visiting grape growers and shippers in Chile.
The start of workday can be an experience that benefits the produce aisle and its people, says columnist Armand Lobato.