Christina Herrick

Christina Herrick

Christina Herrick serves as the produce editor for The Packer, where she provides in-depth coverage of the fresh produce industry. With a keen focus on the economic realities facing growers, packers and shippers, she explores the complexities of agricultural labor and the rising costs of production. Herrick is a leading voice on new technologies transforming specialty crop farming. As host of The Packer podcast, she engages with industry leaders and offers essential insights for stakeholders navigating the evolving landscape of today’s fresh produce industry.

Latest Stories
Rabobank’s David Magaña shares how inflation, technology and shifting trade are redefining success for apple growers.
Marketers say retailers can capitalize on social media fibermaxxing conversations by featuring prominent fall pear displays and clear in-store nutrition signage.
From stagnant prices to GLP-1 weight-loss trends, new presentation data reveals what is holding back apple consumption — and how the industry plans to respond.
USDA estimates point to a 2026 apple crop down 7% year-over-year and 3% off the five-year average due to severe weather, though key producing states have opted out of early adjustments to await post-harvest counts in December.
Rice Fruit Co. President Ben Rice earned top industry honors for securing state disaster aid, advocating for local orchards and strengthening regional storage capacity.
Federal trade officials set an initial duty on winter strawberries from Mexico following allegations that low-priced imports have damaged domestic producers.
As summer market volatility forces growers to adjust harvest schedules and field acreage, industry leaders call on retailers to help share food safety facts and restore stability ahead of winter planting.
Growing vendor momentum underscores regional demand for live in-field specialty crop automation and drone demonstrations.
Cellar Insights expands its predictive data program to help growers spot spoilage early and protect crop value.
A new collaboration between Hortifrut, Naturipe Farms and Mountain Blue Orchards combines proprietary genetics to transform the global berry supply chain.