Generation Farms, Vidalia, Ga., has redesigned its website, generationfarms.com, focusing on the company’s vision for the future.
The new site tells the company’s story from a Vidalia onion grower in 1974, “to becoming a global leader at the forefront of modernizing the produce industry,” according to a Generation Farms news release.
“Generation Farms honors the hardworking heritage that helped us get where we are today,” CEO Gastón Marquevich, said in the release. “We are also focusing on the future, which includes being relied on by our retail and foodservice customers around the world as their preferred, single-source provider for sustainably-grown conventional and organic produce year-round.”
The company recently redesigned its logo and has a new tagline: “Fresh for the Future.”
The company is well-known as a grower-shipper of Vidalia onions, but it also offers cucumbers, eggplants, garlic, peppers, squash, watermelon, and other items, according to the release. More items are planned for later, and the site makes it easier for foodservice and retail buyers to learn about Generation Farms’ products and pack sizes, according to the releases, as well as shipping locations, including Lake Wales, Fla., and Hamilton, Mich.
Moxxy Marketing designed the website to allow for a second phase of content and functionality when the company expands as planned.
“Generation Farms’ new website is clean and modern, and is structured to make it easy for visitors to quickly find the information they’re looking for,” Molly Briseño, Moxxy Marketing vice president, said in the release.
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