Mission Produce Inc. says it will showcase its retail-ready mango bags at the New York Produce Show, Dec. 10-12, at booth No. 108.
“We’re thrilled for the much-anticipated launch of our retail-ready mango bags,” Diana McClean, director of marketing and communications for Mission Produce, said in a news release. “Through the collaborative efforts of our world-class research and development, quality assurance and global packaging teams, we brought this innovative product to life to bring value to mango shoppers across the country. As a strategic partner to our retail customers, we’ve developed what we believe will be a game-changer for the mango category. We see a significant opportunity for value packs and believe this product will drive the consumption of our World’s Finest Mangos.”
Mission Produce says it will go live in January with its retail-ready mango bags, packed with fruit from the company’s vertically integrated farm in Olmos, Peru. The four-count value pack of snacking mangoes was designed for convenience; the high-graphic, stand-up pouch is called “retail-ready” because it is easy for the retailer to merchandise in-store and easy for the shopper to grab and go, the release said.
Mission’s retail-ready mango bags will be displayed in the NYPS new product showcase.
In addition to retail-ready mangoes, Mission Produce says it is supporting customers with avocado and mango programs tied to healthy eating in January and the Big Game in February. In January 2024, industry avocado volume sales lifted 16% compared to December, the release said, adding that the Big Game is the biggest avocado holiday of the year.
“We’re entering a busy winter season with lots of opportunity — between Big Game planning, New Year healthy eating promotions and the launch of our much-anticipated retail-ready mango bags, we’re ready to roll into an exciting 2025,” McClean said.
