Grubhub Partners with Instacart to Expand Grocery Options on Its Platform

Grubhub customers can now order from Instacart’s network of more than a thousand national, regional and local retail banners across the U.S.

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Grubhub customers can now order from Instacart’s network of more than a thousand national, regional and local retail banners across the U.S.
(Image courtesy of Instacart)

Grubhub and Instacart say they are teaming up to bring a wider selection of grocers, greater convenience and even better value to Grubhub’s customers.

Through this new partnership, Grubhub customers can order from Instacart’s network of more than a thousand national, regional and local grocery retailers directly through Grubhub’s app and website, according to a news release.

The experience is hosted on Grubhub’s platform, and orders are fulfilled and delivered by Instacart shoppers. To start shopping, customers tap the grocery icon in the Grubhub app, select a nearby store, add items to their cart and check out — all while tracking their delivery in real time, just as they would with a traditional Grubhub or Instacart order.

The experience began rolling out Oct. 28 on Grubhub and became available nationwide, where Instacart grocery retailers and services are available, by the end of October. Customers will also have access to order from select pharmacies through this partnership in the coming months.

“This partnership marks an exciting step forward for Grubhub,” says Howard Migdal, CEO of Grubhub. “With nearly 20 million customers and access to over 415,000 restaurants, we’re now expanding our platform to include groceries powered by Instacart — delivering an unmatched level of choice and value. As we strengthen our grocery offering, our Grubhub+ program — already best-in-class for restaurant delivery — becomes even more powerful. By integrating Instacart into our platform, we’re making it easier than ever for customers to get everything they need, from their favorite meals to everyday essentials.”

“We’re proud to serve as Grubhub’s grocery delivery partner, bringing the Instacart grocery experience directly to millions of Grubhub customers,” says Ryan Hamburger, vice president of commercial partnerships for Instacart. “With our unmatched selection of grocers and our leading technology and fulfillment capabilities, we’re helping Grubhub expand its platform and reach. It’s another way we’re a true grocery technology enablement company — continuously driving value for our retail partners by powering seamless grocery experiences wherever people shop online.”

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