Salinas, Calif.-based Markon announced April 22 the appointment of Doug Fisher as the new director of multiunit sales. The company described Fisher as seasoned leader with deep roots in California’s Salinas Valley. He brings more than three decades of produce industry experience to Markon.
Markon CEO Andy Hamilton described the value of Fisher’s addition, saying in a news release: “When we hire someone at Markon, we’re looking not just for experience and skills, which Doug brings in ample supply, but we seek someone who embodies the values Markon espouses.
“Throughout our in-depth screening process, we all could tell Doug would fit splendidly into the Markon culture and embrace our member-driven approach. Moreover, Doug brings an analytical approach, which in our data-driven age, will add insight to our members and to our multiunit customers across North America.”
Fisher’s journey through the fresh produce world has taken him from the fields of Salinas to the Rockies, where he opened and operated a foodservice produce warehouse in Bozeman, Mont. He returned to Salinas to join Pro*Act, eventually serving as director of business development before departing in 2020.
His recent roles have included vice president of insights at Produce IQ, where he helped develop cutting-edge marketplace and procurement tools for buyers and, most recently, a return to the brokerage desk with Produce West in Salinas.
