South Mill Champs acquires World Fresh Produce

South Mill Champs opened its Oxford, Pa., farm in January 2023.
South Mill Champs opened its Oxford, Pa., farm in January 2023.
(Photo courtesy of South Mill Champs)

South Mill Champs, a vertically integrated North American grower and supplier of fresh mushrooms and functional mushroom foods, has acquired World Fresh Produce, a global fresh produce sourcing organization, according to a news release.

The Kennet Square, Pa.-based company says the strategic acquisition enhances South Mill Champs' position in the overall produce space, combining its expertise in mushrooms with World Fresh Produce's experience with specialty produce items.

Founded by Michel Matouk in 2018, World Fresh Produce focuses on offshore, direct-from-grower supply relationships to create value chains where customers obtain efficient and consistent supply, and growers gain access to key markets in North America, the release said.

"World Fresh Produce's dedication to quality, innovation and customer satisfaction aligns seamlessly with our goals and values at South Mill Champs," Michael Richmond, vice president of sales at South Mill Champs, said in the release.

The addition of World Fresh Produce to the South Mill Champs group of companies enhances the reach of World Fresh Produce through South Mill Champs' existing network of distribution and repacking cold chain facilities strategically located across North America, the release said.

"Our goal has always been to provide top-notch specialty products and services to our customers," Matouk said. "With World Fresh Produce now part of the South Mill Champs family, we are even better positioned to meet the diverse needs of customers across North America.”

Moving forward, Matouk will lead South Mill Champs’ produce sourcing operations as vice president of global produce sourcing.

South Mill Champs says it uses its North American farms, advanced cold chain logistics capabilities and distribution network to facilitate fast and efficient daily deliveries to all major markets across the U.S. and Canada.

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