West Coast Produce Expo taps author Dave Mitchell to speak

Back by popular demand, author Dave Mitchell will speak at The Packer’s West Coast Produce Expo.

16C2BDC7-E4AE-44C3-B9B454CC6808ACD7.png
16C2BDC7-E4AE-44C3-B9B454CC6808ACD7.png
(The Packer)

Back by popular demand, author Dave Mitchell will speak at The Packer’s West Coast Produce Expo.

Mitchell, president of The Leadership Difference, will speak on the second day of the May 9-10 event at Palm Desert, Calif.
Mitchell spoke on leadership and managing different personality types at the 2018 West Coast Produce Expo.

Since he founded the Leadership Difference in 1995, more than 300,000 people have attended Mitchell’s seminars on topics that include leadership, customer service, selling skills, and personal performance enhancement.

In September 2015, Meetings and Conventions Magazine named Mitchell one of the Best Speakers of the Year.

He is the author of several books, including “Live and Learn or Die Stupid!,” “The Power of Understanding People” and in January released “The Power of Understanding Yourself.”

Mitchell is a founding owner of Pambrun Vineyards and lives in Washington’s Walla Walla Valley wine country with his wife of 30 years, Lori.

Registration the West Coast Produce Expo is open and available online.

The Packer logo (567x120)
Related Stories
At the recent Washington Conference, panelist Rochelle Bohm of CMI Orchards warned the “exorbitant” fees associated with EPR compliance will quickly swallow up what little financial breathing room produce companies have left.
As the critical six-year USMCA review approaches, top agricultural leaders gathered at West Coast Produce Expo to discuss implications for North American produce trade.
The event, held May 27-29 at the JW Marriott Palm Desert Resort and Spa, brought together industry leaders from across the fresh produce supply chain to showcase innovation and discuss market strategies.
Read Next
Driven by a consumer desire for health, sustainability and transparency, the sector is experiencing remarkable market growth, which growers are meeting through third-party certifications, supply chain management and high-volume, reliable retail programs.
Get Daily News
GET MARKET ALERTS
Get News & Markets App