Canadian greenhouse grower OriginO has launched a new look for its website alongside its British Columbia-based sales and marketing partner, Oppy.
The new website is clean, modern and bright with new brand photography and video that highlights a behind-the-scenes look at the produce OriginO grows and the community in which it resides, according to a news release.
Interactive elements include a scroll-through company timeline, downloadable coloring sheet and illustrated flip cards, encouraging visitors to follow the company’s social media and visit its market and greenhouse.
“All crops have begun and are flourishing,” Origin Organic Farms President Raymond Wong said in the release. “It’s been a joy working with the Oppy marketing team to bring our key platform into the modern era and spread the word of our premium organic peppers, tomatoes and cucumbers.”
The site revamp also inspired Wong to introduce the “From seed to root” scholarship, something he says he has been planning to do for a long time. With a bachelor’s degree in bioresource engineering and a master’s degree in agricultural engineering from the University of British Columbia, Wong knows the importance of education firsthand and is pleased to present a $2,000 award to a successful applicant within the fields of agriculture, food or environmental sciences for the fall semester, the release said.
“Raymond is quite literally a pioneer,” Kevin Batt, Oppy’s category director of greenhouse, said in the release. “He’s mastered not only the flavor profile but the quality of how an organic product is meant to be enjoyed, grown to the high standards of Canadian organic specifications.”
As the exclusive marketer of OriginO greenhouse products, “Oppy is pleased to be bringing a strong season to its loyal retail partners, some of whom have been buying his organics for the entirety of its operation. Raymond has such passion for what he does, and the new website really encapsulates what he’s all about,” Batt said.
OriginO branded organic greenhouse cucumbers are available through October, with tomatoes-on-the-vine and peppers available through December, the company said.
To learn more, visit the new site and join Wong at the Oppy booth No. 310 during Organic Produce Summit, July 12-13 in Monterey, Calif.
