Bebo Distributing adds commercial account manager

Pharr, Texas-based Bebo Distributing has named Paloma Tapia as its new commercial account manager.

She has extensive experience in the fresh produce industry and valuable expertise in key commodities, including tomatoes, cucumbers, mangoes and berries, according to a news release.

The company said Tapia has a proven track record in produce sales, account management and business development, adding that she has previously held key roles at leading produce companies, specializing in fresh vegetable and fruit sales, pricing strategies and expanding customer portfolios. Bebo Distributing said her hands-on experience working with retailers, managing allocations and driving business growth makes her a valuable addition.

“We are thrilled to welcome Paloma to our growing team,” said A. Jimmy Garza, CEO of Bebo Distributing. “Her experience and expertise in essential produce categories align perfectly with our commitment to providing high-quality fresh products and exceptional service to our retail partners. We look forward to her contributions to our ongoing growth and success in the produce industry.”

Tapia has a degree in international business from Universidad Autónoma de Sinaloa and is bilingual, which adds further value to Bebo Distributing’s diverse customer base, the release said.