Hass Avocado Board announces new executive committee members

The Mission Viejo, Calif.-based Hass Avocado Board has newly elected executive committee board members for 2024.

The following people were officially seated as HAB executive committee members Dec. 6, according to a news release:

• Producer Bob Schaar from Simpatica as chairperson.
• Producer Jamie Johnson from Simpatica as vice chairperson.
• Importer Chris Henry from Giumarra Cos. as treasurer.
• Importer Gwen Jackimek from Del Monte Fresh Produce N.A. Inc. as secretary.

“Collectively this executive committee has over 70 years of experience working in the avocado industry,” Schaar said in the release. “We are excited and appreciative of this opportunity to lead discussions and decision-making that will help the entire industry better address industry challenges and opportunities.” 

HAB also acknowledged exiting board members Jorge Hernandez, CJ Shade, Susan Pinkerton, Ben Van Der Kar, Peter Shore, Kimberlin Brown Pelzer and Will Carleton for their dedication and service.

“The Executive Committee plays a significant role in helping HAB successfully meet the goals of the 2021-2025 Strategic Plan,” Emiliano Escobedo, HAB executive director, said in the release. “Our heartfelt thanks to each outgoing committee member for their dedication to the Board. Your passion and partnership have made a meaningful impact on the future of this industry we all love.”

The board meets quarterly to discuss and set business goals consistent with the mission and vision of HAB. Uniquely, board meetings have international representation from importer groups to promote problem-solving, data sharing and collaboration on key global topics including volume trends and sustainability practices, the release said.

HAB said, as the only independent avocado organization, the industry can count on it to be a catalyst for action and champion for equipping the entire industry for success.

Members are encouraged to join board meetings to learn more about HAB’s progress with the 2021-2025 Strategic Plan and resources.