Texas International Produce Association adds 5 to hall of fame

The association will recognize leaders from Little Bear Produce, Dixondale Farms, Val Verde Vegetable Co., and more.

Texas International Produce Association 2024 Hall of Fame Class
Texas International Produce Association 2024 Hall of Fame Class
(Photos courtesy of Texas International Produce Association )

The Texas International Produce Association will induct five distinguished individuals to its Texas Produce Hall of Fame.

The event, which recognizes outstanding leaders who have significantly contributed to the betterment of the produce industry in Texas, is scheduled for Jan. 29 at the Mission Events Center in Mission, Texas, according to a news release.

The 2024 Texas Produce Hall of Fame inductees include:

  • Danny Arnold, AW Produce — In remembrance of his contributions to the industry, the association will posthumously honor Arnold.
  • James Bassetti, Little Bear Produce — Renowned for his decades-long dedication to excellence and innovation in the produce industry, the association said Bassetti is a well-respected figure whose contributions have left a lasting impact.
  • Bruce Frasier, Dixondale Farms — The association said it will honor Frasier for his efforts in advancing the onion industry. TIPA said Frasier’s leadership and commitment to positive change have made a significant mark on the agricultural landscape.
  • Frank Schuster, Val Verde Vegetable Co. — A leader in quality and a driving force behind the success of Val Verde Vegetable Co., TIPA said Schuster’s commitment to excellence has set a benchmark for others in the industry.
  • Bernie Thiel, Sunburst Farms — TIPA said it recognizes Thiel for his outstanding contributions to the produce community. His commitment to sustainable farming practices and community engagement has made him a respected and influential figure, the release said.

Additionally, the association said it will present Jim Henderson of Jim Henderson Co. with its Scott Toothaker Award for his dedication and service as a partner to the industry. The Scott Toothaker Award, established in 1989, honors individuals not directly involved in production agriculture who have made immense contributions to the industry, according to the release.

Upcoming Event

Jan. 28–30, 2027  •  Miami Beach, FL

East Coast Produce Expo 2027

Three days of BizMatch+ meetings, trade show and networking at an iconic new location. Plan your trip:

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Sessions, speakers and the first look at the Fresh Trends Consumer Report.

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Fontainebleau Miami Beach. Discounted $409 room rate through Jan. 5.

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