Cindy Adkins, who marketed organic fingerling potatoes in Colorado’s San Luis Valley for 22 years, is now a sales representative for MountainKing Potatoes, Houston.
MountainKing purchased a Hooper, Colo., packing facility that specializes in fingerlings and small potato varieties according to a news release.
Adkins is based in the San Luis Valley and will be responsible for helping MountainKing customers increase sales of small round varieties and fingerlings.
“Cindy knows the business from the field to the chain store,” John Pope, vice president of sales and marketing for MountainKing, said in the release. “She’s an important addition to our team as we continue to invest in meeting the increased demand for small potatoes.”
The Colorado facility packages MountainKing’s baby yellow and baby red potatoes and medley packs in 1.5-pound mesh bags. Fingerlings are packed in 1.5- and five-pound bags.
Adkins said the facility allows MountainKing to combine smaller potatoes on mixer loads from its other Colorado packing sheds, a “big plus” for helping chain stores keep fingerlings on shelves throughout the year.
After working alongside her father to market the fingerlings he grew, Adkins founded Cinacia Organics to package and sell organic fingerlings, according to the release, and she purchased land where she farmed fingerlings and ultimately packaged and sold them. She sold her company in 2019.
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