Proprietary Variety Management revamps website

Proprietary Variety Management (PVM) and affiliates Brandt’s Fruit Trees and Pink Lady America, have a revamped website.

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(Courtesy Proprietary Variety Management)

Proprietary Variety Management (PVM) and affiliates Brandt’s Fruit Trees and Pink Lady America, have a revamped website.

The site has detailed information and photos on Brandt’s offerings, and includes how many of each items are available to sell, updated every 15 minutes, according to a news release. The site also includes information on PVM brands, including new products. PVM is a global intellectual property and commercialization company, according to the company. The company is currently launching the Cosmic Crisp apple.

“Providing great customer service is very important to us, I am hopeful the new site will become another tool and useful resource for our growers to help them make decisions about what variety to plant and what rootstock best fits their needs,” Tyler Brandt, vice president and sales manager, said in the release.

The new site consolidates the PVM company sites at http://provarmanagement.com/, but they are still accessible at brandtsfruittrees.com and pinkladyamerica.org, according to the release.

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