Albertsons Cos. to reward shoppers who achieve nutrition, activity goals

The Boise, Idaho-based company said it will offer double rewards for healthy choices and quadruple rewards for Own Brands purchases during January.

Albertsons Simply Health 2023
Albertsons Simply Health 2023
(Graphic courtesy of Albertsons)

Boise, Idaho-based Albertsons plans to commemorate a year of its Sincerely Health Platform.

Sincerely Health is a platform the company built in collaboration with health care providers, insurance companies and technology organizations who share a broader purpose to improve the health and well-being of every community they serve, according to a news release.

The company said it plans to promote this anniversary with exclusive offers for customers and shoppers at banner stores including Albertsons, Safeway, Vons, Jewel-Osco, Shaw’s and ACME.

The retailer said it will offer double rewards for customers who establish and achieve healthy nutrition and activity goals within the company’s Sincerely Health app throughout January. New customers who join the Sincerely Health app will also receive a $25 off reward, according to the release.

The company said customers who purchase Own Brands products — which include more than 500 items including fresh vegetables — will receive quadruple rewards through Jan. 30 when they clip the reward in the store app.

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