Curation unveils new Eat Smart salad packaging at Fresh Summit

Curation Foods is unveiling a new look for its Eat Smart brand at the Produce Marketing Association’s Fresh Summit expo.

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(Courtesy Curation Foods)

Curation Foods, Guadalupe, Calif., is unveiling a new look for its Eat Smart brand salads at the Produce Marketing Association’s Fresh Summit expo.

The brand has a refreshed logo and new packaging that will be appearing in stores in January, according to a news release.

The company will have the new look on display at booth No. 3284 Oct. 18-19 in Anaheim, Calif.

The new packaging features a logo on the upper left corner of the salad bags, an illustration on the right corner and a band in the middle of the package to highlight ingredients, according to the release.

The following collections will have the new design:

  • Superfood Selections: Includes the popular Eat Smart Sweet Kale salad, each featuring “plant powered superfoods;”
  • Chopped Colllection: Chopped greens and vegetables with toppings; and
  • Vineyards Collection: Contain exclusive vinaigrette dressings made with O Olive Oil & Vinegar, a departure from heavier creamy dressings, according to the release.

Ilya Sokolov, vice president of marketing for Curation Foods, and Jenny Stornetta, senior brand manager, will be available during expo hours to talk about the new packaging.

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