The Little Potato Company says it has kicked off the holiday season with its “A Little Holiday Happiness Is…” campaign and sweepstakes. This campaign will run through early January 2026 with digital brand assets, in store POS and online sweepstakes.
“This campaign has become a beloved annual tradition that our consumers and retail partners look forward to, and we truly love spreading holiday happiness every year,” says Angela Santiago, CEO and co-founder of The Little Potato Company. “As a family-fun business, we know the holiday season can be busy, and time with loved ones matters. Our campaign and sweepstakes aim to make getting dinner on the table during the holiday season easier to create more little moments of happiness for families.”
The Little Potato Company will also give families the chance to win $1,000 in groceries from a choice of retailers by entering online at www.thelittleholidayhappiness.com or in-store by scanning the QR code on the Little Holiday Happiness point of sale materials. The company says from now until Jan. 7, 2026, 15 consumers in the U.S. and 15 in Canada will win.
In addition to the sweepstakes, the company says its integrated brand campaign will run across all owned, third-party digital channels and media via PR activities.
