New Blazer Wilkinson site focuses on ‘The Ultimate Strawberry’

Blazer Wilkinson, Salinas, Calif., has a new website highlighting “The Ultimate Strawberry,” as the company ramps up production of its Foxy brand conventional and organic strawberries.

BBE4540E-3B67-4FA3-93A56FBD49F54141.png
BBE4540E-3B67-4FA3-93A56FBD49F54141.png
(Blazer Wilkinson)

Blazer Wilkinson, Salinas, Calif., has a new website highlighting “The Ultimate Strawberry,” as the company ramps up production of its Foxy brand conventional and organic strawberries.

Blazer Wilkinson has farming operations in California, Florida and Mexico, allowing it to ship Foxy brand strawberries year-round.

“Our new website gives us a much needed platform to tell our story and demonstrate how we manage quality and flavor throughout every aspect of our growing, harvesting and shipping operations,” Kiana (Wilkinson) Amaral, business manager, said in a news release. “Being vertically integrated and connected to every aspect of our business is a big differentiator in our category and why we’re able to confidently say ‘We Grow the Ultimate Strawberry.’”

MJR Creative Group helped develop the new blazerwilkinson.com website.

The site has information on farming operations, product and packaging details, food safety practices, recipe ideas and links to Blazer Wilkinson’s new social media pages, according to the release.

The Packer logo (567x120)
Related Stories
The retail collaboration leverages the immense popularity of the family-favorite brand to boost healthy fruit consumption among kids and offer store owners a distinctive merchandising tool.
Driven by an unusually warm spring that accelerated bloom cycles across the state, California growers are entering fall harvest several weeks ahead of schedule while delivering standout sweetness, classic sizing and high fruit quality.
At Newtopia Now, Whole Foods Market leaders revealed how emerging brands can win shelf space through story-driven packaging, practical product innovation and data-backed pitch strategies.
Read Next
Advanced nutrient analysis is giving fresh produce growers the hard data they need to prove soil health directly translates to superior crop quality, opening the door for better margins at retail.
Get Daily News
GET MARKET ALERTS
Get News & Markets App