This Hunger Action Month, HelloFresh says it is reaffirming its commitment to fighting hunger as it commemorates a milestone in its relief efforts: 10 million meals donated through its Meals with Meaning program.
Hunger Action Month, observed every September, is dedicated to raising awareness and encouraging people to take action to fight food insecurity. This year, the crisis of hunger is intensified by rising grocery costs and cuts to critical programs like SNAP, creating a perfect storm for families in need and the community-based organizations that serve them, the company says.
“At HelloFresh, fighting hunger isn’t just something we do in September; it’s a year-round mission, powered in part by our amazing community, NGO, and corporate partners,” says Jeffrey Yorzyk, senior director of sustainability for HelloFresh North America. “Between inflation hitting hard, critical social safety nets shrinking and food banks across the country feeling unprecedented demand, the need for immediate action has never been more urgent. We want our customers to know that we are in this fight together for the long haul — and while we’re proud to have donated 10 million meals, we look forward to the day when healthy meal options become more accessible for all.”
Every week, HelloFresh says it delivers 32,000 free, wholesome meal kits with easy-to-follow recipes to people in need where the company has distribution centers: New York City; Newark, N.J., Dallas/Fort Worth; and Phoenix. This month, just over five years after the program’s inception, HelloFresh and its partners surpassed 10 million meals donated through this initiative — a testament to the power of on-the-ground partnerships and consistent action, according to the company. HelloFresh says it will remain steadfast in this commitment with the hopes of reaching more than 20 million meals over the next few years.
In addition to the meals donated through Meals with Meaning, HelloFresh says it has a robust year-round commitment to fighting childhood food insecurity through its partnership with No Kid Hungry. Hunger dramatically increases for families when kids are out on school breaks and lack school meal options, and that’s why HelloFresh and No Kid Hungry have teamed up to fill the hunger gap for children and families in need during spring, summer and winter breaks, the company says.
Beyond its partnerships, HelloFresh continues to provide direct, tangible support to individuals facing hardship through its LimeAid program. Anyone can nominate a friend, family member or neighbor for a chance to receive three months of free HelloFresh meal kits. Last year, HelloFresh says it helped around 100 households through the program.
HelloFresh offers several ways to join the fight against hunger. Customers can donate the value of a skipped delivery directly to local partners supporting families in need simply by selecting “donate your box” at checkout. For those looking to make a monetary contribution, HelloFresh encourages direct donations to No Kid Hungry. Furthermore, anyone can nominate a friend, neighbor or loved one to receive free HelloFresh boxes for three months.
