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Wonderful Pistachios has a new spoke-tortoise kicking off its No Shells line marketing campaign, as part of a $15 million investment in the brand.

Coast To Coast Produce LLC has been Endorsed. Barohup, Higreen Farm Inc., Mercado Mayorista LLC, Norman M Hoover and Sunrise 52017 LLC are new companies to the Market. EarthFresh Farms Inc., and others have updates.

Wholesum, Amado, Ariz., will be shipping a new line of organic heirloom tomatoes soon.

Plant-based dips company Good Foods has donated $65,000 to the No Kid Hungry campaign to help fight childhood hunger.

24all Inc., Gran Terra Distributors Inc., McGregors Garden, Nason Huaye Trading Inc., and On Time Fresh are new companies to the Market. Pinner Creek Organics, Prometo Produce Corp and other firms have updates.

Cashe Produce LLC, Gold Star Fruit, Reiffs Veg Farm, Stouts Valley 4B Farm, and SW Horticulture are new companies to the Market. Blanca Potato LLC, Devik International Inc., M & B Wholesale LLC and others have updates.

Aucilla River Citrus LLC, Levi Newswanger, Quickpay Funding LLC, Sundial Foods LLC and Tretos Inc. are new companies to the Market. Cache Produce LLC, Delta Fresh Sales LLC, Hillside Farms and others have updates.

Recent in-store demos show strongly positive consumer feedback on the SweeTango apple’s taste, quality, value and convenience, marketers report.

E-Fresh Food Ltd., Lehman Farms, Meadow View Farm, Moses B Zook and Noah M Wengerd are new companies to the Market. Alma Pak Inc., Gadsden Tomato Co Inc., Lardie Orchards and other have updates.

Avocados From Mexico’s Guac Nation is back, in a cross promotion with Bud Light and Cholula hot sauce leading into the Super Bowl.