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From a great crop of large fruit to promotions during the summer Olympics and a focus on organics, the Peruvian Avocado Commission is gearing up for a busy Avocados from Peru season.

To survive and thrive, produce professionals always have to ask: Where do we go from here?

Citrus marketers have benefitted from great consumer interest during the COVID-19 pandemic and that isn’t likely to change anytime soon, Christina Ward thinks.

Retail consulting firm Brick Meets Click found in its latest consumer survey that online grocery sales continue to remain well above pre-pandemic levels even as month-over-month sales decline.

Retail fresh produce sales totaled $17.8 billion in the first quarter of 2021, up 3.3% from the first quarter of 2020 and up 11.5% from the first quarter of 2019.

We eat avocados for breakfast, brunch, lunch, snack, app, dinner and … dessert?

The Four Seasons Family of Cos., Ephrata, Pa., has experienced consistent double-digit growth the past several years, and many of those customer partnerships are broadening.

Cherries did remarkably well during the pandemic year of 2020, and marketers have even higher hopes for 2021.

The COVID-19 pandemic increased the importance of digital marketing, said Catherine Gipe-Stewart, communications manager for Domex Superfresh Growers, Yakima, Wash.

The U.S. palate may be more sophisticated and worldly than ever, but sweet bell peppers are still the mainstay over the hotter varieties for many of the nation’s consumers.