Apples
Apples are a perennial favorite with consumers: 90% of all consumers buy apples, according to The Packer 2026 Fresh Trends Report. The ever-growing number of apple varieties creates marketing opportunities for Produce Retailers.
A good crop and pink heart-shaped branding offers retailers an opportunity to create eye-catching Valentine’s Day displays featuring the apple.
Table grape production is projected to rise as California makes a full recovery from last year’s damage from Hurricane Hilary.
The multiyear initiative with New Zealand-based Prevar will focus on advancing breeding techniques for apples and pears.
With a projected Honeycrisp shortfall, retailers have a good opportunity to diversify offerings, said Joel Hewitt, CMI Orchards vice president of sales.
The cross between a Honeycrisp and a cripps pink is expected to reach grocery stores in 2029.
Domex Superfresh Growers said data from national retailers also show the apples garner favor among affluent, career-orientated consumers.
The grower, marketer and developer of apples, pears and cherries is offering new POS materials to support colorectal cancer awareness efforts at retail.