In an executive interview, Bonduelle Americas CEO Bobby Chacko discusses transitioning from the Ready Pac name, leveraging his deep CPG background to bring “brand stickiness” to fresh produce and navigating the intense 15-day shelf-life cycle.

Bako Sweet bolsters its sales and marketing divisions with key hires from Safeway, Wonderful Citrus and Harris Ranch to drive retail partnership growth.

Since 2014, the program has supported more than $8.2 million in fresh produce purchases, generated $12.2 million in economic impact for local communities, and directed $2.3 million toward New York farmers.

Among the issues the national trade association highlighted at its annual Washington Summit is getting a relief package out of USDA and Congress to address the current economic crisis.

These spuds are increasingly in the spotlight as consumers seek more variety and restaurant-inspired meals at home.

The latest challenge facing California’s avocado industry is an aggressive, invasive pest that feeds on the underside of avocado leaves, causing yellow spots that turn brown and necrotic, ultimately threatening yields.