The company promotes Sebastian Carmona and Kristina Lorusso to vice president roles, focusing on international development and retail partner services.

Exploring unfamiliar plants through repeated exposure can turn hesitation into habit, giving the 30-plant challenge staying power while creating opportunities for retailers to inspire trial and repeat purchase.

The fourth-generation vertically integrated grower-shipper online revamp aims to provide customers with simple, straightforward access to the farm’s conventional and organic product lineup, detailed product specs and the sales team.

Columnist Armand Lobato recalls how a temporary head lettuce shortage took on a more dire presentation in a news report.

After a dry, unusually warm January, key Western river basins are in severe snow drought. With irrigation allocations at 0%, one Colorado producer warns tough planting decisions could reshape this year’s crop mix.

National Potato Council CEO Kam Quarles details how the industry moved from the legislative sidelines to the heart of the 2026 Farm Bill.