What customers want at Philadelphia Wholesale Produce Market

Hop on tour with us to see what’s happening and what buyers want at the Philadelphia Wholesale Produce Market.

At the Philadelphia Wholesale Produce Market, Tom M. Kovacevich, president and chief operating officer of T.M. Kovacevich-Philadelphia, explains how small retail buyers pay attention to the details in variety.
At the Philadelphia Wholesale Produce Market, Tom M. Kovacevich, president and chief operating officer of T.M. Kovacevich-Philadelphia, explains how small retail buyers pay attention to the details in variety.
(Amy Sowder)

Customers who walk the all-indoor, temperature-controlled center aisle and vendor shops at the Philadelphia Wholesale Produce Market find 20 businesses to choose from — but it’s more than that.

They find increasingly more variety and attention to the small details of each item, say wholesalers, such as Tom M. Kovacevich, president and chief operating officer of T.M. Kovacevich-Philadelphia.

The customers may not know what the exact variety name is of the product they enjoy, but the buyers know, he said.

Jump on this tour with The Packer’s Northeast editor, Amy Sowder, and look for the coming Philadelphia: Know Your Market articles.

Related news:

The Packer logo (567x120)
Related Stories
Higher beef prices and grocery inflation are pushing the cost of a backyard barbecue higher in 2026.
At the recent Washington Conference, panelist Rochelle Bohm of CMI Orchards warned the “exorbitant” fees associated with EPR compliance will quickly swallow up what little financial breathing room produce companies have left.
This declaration allows for USDA’s Farm Service Agency to extend emergency credit to growers in 17 counties in the state hit by below-freezing temperatures in April.
Read Next
Dante Galeazzi joins “The Packer Podcast” to share why ignoring the trade pact will trigger a damaging domino effect of soaring inflation and small harvests.
Get Daily News
GET MARKET ALERTS
Get News & Markets App