Applewood Fresh and the Produce Moms co-brand apple packages

(Applewood Fresh/The Produce Moms)

Sparta, Mich.-based apple shipper Applewood Fresh and The Produce Moms have launched a co-branded apple package timed for fall sales and the holiday baking season.

The new co-branded apple bags are available to start shipping Nov. 9, according to a news release.

The clear, resealable bags are available in 3-pound and 5-pound options. The bags feature the apples riding in the back of The Produce Moms’ car filled with The Produce Moms’ characters, according to the release.

The release said the package also contains a call to action in the form of a QR code linked to distance learning activity sheets and a virtual online field trip to a Michigan apple farm and production facility. 

“Right now, it’s obviously not possible to physically offer field trips to students to see the wonderful operations behind Applewood Fresh’s uniquely delicious Michigan apple crop,” Antonia Mascari, vice president of marketing for Applewood Fresh, said in the release. However, she said the virtual field trip offers educators, parents and kids a great resource.

“Educators and parents are looking for more ways to enrich the Zoom classroom, and virtual field trips are wildly popular right now.”

Lori Taylor, CEO and Founder of The Produce Moms, said in the release there has been a great leap in demand for virtual education content as well as virtual experiences focused on fresh produce. 

“People of all ages, in any part of the country, where Applewood Fresh and The Produce Moms co-branded apples are sold, will be able to “travel” to Michigan to learn more about how apples are grown,” she said in the release. “Our suite of downloadable lesson plans not only incorporates fresh produce into the virtual or in-school classroom, but also fulfill pre-Kindergarten through third grade national academic standards.”

For more information about the Applewood Fresh + Produce Moms apple packaging, and to place orders, contact the sales team at Applewood Fresh at 616-239-2871.

The Packer's Apple Coverage

 

 

 
 


 

 

Latest News

Seen and heard at CPMA 2024 — Part 1
Seen and heard at CPMA 2024 — Part 1

Flavor and innovation were inextricably linked at this year’s Canadian Produce Marketing Association Conference and Trade Show in Vancouver, British Columbia, April 23-25.

Health benefits at the heart of table grape campaign
Health benefits at the heart of table grape campaign

The California Table Grape Commission will focus on health benefits as it launches its 2024-25 global marketing campaign targeting the U.S. and 21 export markets.

Value of U.S. mango imports rises 32% since 2019
Value of U.S. mango imports rises 32% since 2019

USDA trade statistics show that Mexico was the largest supplier of mangoes in 2023, accounting for 63% of the value of U.S. mango imports in 2023.

H-E-B finalizes 500-acre deal for distribution campus
H-E-B finalizes 500-acre deal for distribution campus

The Houston-area complex will be developed in multiple phases, with construction set to begin in late 2024, says the grocer.

Circana thought leaders to present new research at upcoming events
Circana thought leaders to present new research at upcoming events

Circana representatives will be speaking on driving fresh produce consumption at The Retail Conference, as well as webinars planned for May.

Continental Fresh spotlights Water For All program
Continental Fresh spotlights Water For All program

Continental Fresh LLC, a grower, shipper and importer of fresh fruits and vegetables from Latin America is celebrating its Water For All program.