Bob Wilkinson joins Arctic apple grower-marketer to lead sales

Okanagan Specialty Fruits, Summerland, British Columbia, has hired Bob Wilkinson as director of sales.

1BBD5D1F-C71A-4B9D-8FE5ABB20D31C940.png
1BBD5D1F-C71A-4B9D-8FE5ABB20D31C940.png
(Photo and logo courtesy Okanagan Specialty Fruits; graphic by Amelia Freidline)

Okanagan Specialty Fruits, Summerland, British Columbia, has hired Bob Wilkinson as director of sales.

Wilkinson most recently was regional sales manager for both Lipman Family Farms and Maglio Cos., according to a news release, based in Central Illinois.

Wilkinson has worked in sales management for food brokers and produce suppliers, according to the release.

“Bob brings a strong track record of success in sales, extensive experience in foodservice, and a broad network in the produce supply, processing and distribution industries,” according to the release.

Okanagan Specialty Fruits grows and markets the bio-engineered Arctic brand apples that are non-browning.

“We expect a strong harvest this fall, and we look forward to having Bob on board, to continue to grow the network of grocers, convenience stores and foodservice locations that offer our Arctic apples,” Neal Carter, president and founder of Okanagan Specialty Fruits, said in the release.

Related stories:

Arctic apple company hires director of research, regulatory affairs

Site informs foodservice industry about sliced Arctic apples

Arctic apple’s rising production allows for foodservice growth

The Packer logo (567x120)
Related Stories
Following a strong early harvest, the brand is leveraging new-crop momentum and targeted PR to push medjool dates beyond seasonal holiday peaks into everyday snacking routines.
A new report from Intouch Insight shows that the produce department acts as a direct indicator of overall store health, with 71% of consumers agreeing that a grocer’s produce reputation dictates where they shop.
Jerry LeClair, a 40-year industry veteran who joined the regional retailer in 2019 and served as chief operating officer, has officially stepped into the top leadership role after filling the position on an interim basis since February.
Read Next
Industry leaders are urging immediate action on ag labor reform following a major legal setback for Department of Labor wage rules.
Get Daily News
GET MARKET ALERTS
Get News & Markets App