Seen and heard at Viva Fresh 2024 — Part 3

Tropicals, tomatoes and a logo in the Smithsonian Museum are among the highlights from booth visits at Viva Fresh Expo 2024.

Viva Fresh 2024 Stella Farm
Viva Fresh 2024 Stella Farm
(Photo: Christina Herrick)

HOUSTON — Tropicals, tomatoes and a logo in the Smithsonian Museum are among the highlights of some of The Packer’s booth visits during the recent Viva Fresh Expo.

At the Sella Farms booth, Shane Aldrich highlighted the company’s portfolio of pineapple, roma tomatoes, bell peppers, cucumbers and imported and domestic watermelon.

“If one thing’s not going, the next is,” he said.

Topline Farms’ grab-and-go tomatoes with a top seal were main talking points at the event, said David Pereira. He also said booth visitors were also interested in hearing about the company’s in-house freight solutions, especially as the Canadian tomato season kicks off.

“We have plentiful supply, and yields are good,” he said. “We’re into the Canadian season with full steam.”

At the Bushman’s booth, Michael Gatz said a big topic of discussion was the update to its Snoboy line. Gatz said Bushmans partnered with U.S. Foods to bring Snoboy back.

“It’s one of the only brands in the Smithsonian,” he said.

Related:

The Packer logo (567x120)
Related Stories
At the recent Washington Conference, panelist Rochelle Bohm of CMI Orchards warned the “exorbitant” fees associated with EPR compliance will quickly swallow up what little financial breathing room produce companies have left.
As peak harvest seasons in Florida and California converge with diesel prices sitting at $5.40 a gallon, refrigerated trucking capacity is poised to hit its tightest level in over a year. An expert reveals how to avoid a shipping scramble in July.
The Union City, Calif.-based company is eyeing a potential 50% boost in sales following the first acquisition in its 63-year history, a strategic expansion engineered to master the high-stakes world of just-in-time produce logistics.
Read Next
Webinar details why missing dates and wrong forms are no longer considered minor technical errors under updated federal enforcement guidelines.
Get Daily News
GET MARKET ALERTS
Get News & Markets App