Fusionware welcomes new hires

Fusionware, a software-as-a-service platform serving the fresh produce supply chain, has added Tara Stroud as customer success manager and Daniel Owens as growth marketing manager.

“We’re thrilled to welcome Tara and Daniel to Fusionware,” CEO Creg Fielding said in a news release. “Tara’s industry knowledge and operational expertise will bring immense value to our customers, while Daniel’s marketing leadership will help fuel the next stage of our growth. Both embody Fusionware’s commitment to innovation, efficiency and excellence.”

Stroud has over a decade of experience in agricultural technology and auditing, bringing deep expertise in both food safety and accounting, according to the release. Fusionware said Stroud will play a key role in strengthening customer relationships and that her experience in auditing and compliance also positions her to contribute to process improvements and product alignment with industry standards.

Owens steps into the newly created role of growth marketing manager. With years of experience in agricultural technology and B2B marketing, Owens will lead Fusionware’s brand and demand-generation strategies, including content development, digital campaigns, SEO and event marketing, the company said.