Dragon fruit stars at Frieda’s Specialty Produce

Los Alamitos, Calif.-based Frieda’s Inc. has an exciting lineup of dragon fruit, including its Honey Dragons, Fire Dragons and Snow Dragons, said Alex Jackson, director of sales.

Frieda's_Honey_Dragon_fruit_Friedas-BIZUP.jpg
Frieda’s_Honey_Dragon_fruit_Friedas-BIZUP.jpg
(Photo courtesy Frieda’s Inc.)

Los Alamitos, Calif.-based Frieda’s Inc. has an exciting lineup of dragon fruit, including its Honey Dragons, Fire Dragons and Snow Dragons, said Alex Jackson, director of sales.

“We will also be carrying some very special dragon fruit from Mexico, including organic, as well as beautiful and flavorful pink and magenta dragon fruit,” she said.

Frieda’s has “embraced the casualness onset by the global pandemic,” she added.

“We have now moved to T-shirts every day in the office so everyone can feel comfortable and inspired.”

Read related: Foodservice specialty sales remain strong

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