Legend Produce, Kiss Melons join forces

Known for Sugar Kiss, Honey Kiss and Summer Kiss, the specialty melon brand will be available through Legend Produce.

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Legend Produce has teamed up with Kiss Melons to produce well-known offerings such as as Sugar Kiss, Honey Kiss and Summer Kiss. The companies will also collaborate on new innovations.
(Photo courtesy of Legend Produce)

Scottsdale, Ariz.-based Legend Produce, a fourth-generation melon grower, has partnered with Kiss Melons, a specialty melon brand. Kiss Melons is known for offerings such as Sugar Kiss, Honey Kiss and Summer Kiss.

Legend Produce said this collaboration brings together its decades of expertise in sustainable melon farming and its robust distribution network with Kiss Melons’ innovative approach to developing unique, flavor-driven melon varieties.

“We are incredibly excited to welcome Kiss Melons into the Legend Produce family,” said Barry Zwillinger, co-founder of Legend Produce. “Their dedication to quality and flavor aligns perfectly with our mission to provide the finest melons to consumers. Together, we’ll expand our offerings, enhance our research into new varieties and ensure that every bite delivers the taste and satisfaction our customers expect.”

Legend Produce said this partnership will also leverage its flexible growing conditions in Arizona, California and Central America and Kiss Melons’ proprietary breeding techniques honed by the Russell family. Legend Produce said this partnership will bolster the availability of Kiss Melons.

“Joining Legend Produce allows us to focus on what we do best, creating exceptional melons, while tapping into Legend’s established infrastructure to bring our products to more consumers than ever before,” said Diana Russell, co-founder of Kiss Melons. “This is a natural next step for Kiss Melons, and we’re eager to see where this collaboration takes us.”

Legend Produce said customers can expect to see enhanced melon programs throughout 2025 and the same consistent quality and sweetness from both brands.

Upcoming Event

Jan. 28–30, 2027  •  Miami Beach, FL

East Coast Produce Expo 2027

Three days of BizMatch+ meetings, trade show and networking at an iconic new location. Plan your trip:

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Sessions, speakers and the first look at the Fresh Trends Consumer Report.

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Fontainebleau Miami Beach. Discounted $409 room rate through Jan. 5.

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