Latest News From Melons

EarthBlend offers promotable West Mexico produce volume
EarthBlend offers promotable West Mexico produce volume

In mid-November, Nogales, Ariz.-based EarthBlend was receiving a steady supply of Sonoran soft squash and cucumbers, and Sinaloa volume was about to kick in, says Steve Spence, director of sales.

They did what to their melons? Learning from an old family-favorite technique
They did what to their melons? Learning from an old family-favorite technique

Mulling over melon practices: My, how our perspective changes as we grow up, open our minds and discover that the Greatest Generation might have known something we didn’t.

Mexican melon markets to stabilize for peak summer promotions, forecasts grower
Mexican melon markets to stabilize for peak summer promotions, forecasts grower

Arizona-based melon producer and importer Fresh Farms has weathered spring delays and is expanding its offerings from Hermosillo, Mexico, in the summer months ahead.

Morning Kiss Organic melons hit East Coast shelves
Morning Kiss Organic melons hit East Coast shelves

The brand is currently offering organic mini watermelons, organic cantaloupe and organic honeydew melons from Mexico and California to its East Coast customers.

Divine Flavor kicks off spring melon deal
Divine Flavor kicks off spring melon deal

After a slow start, the grower-shipper anticipates a strong, promotable Mexican melon program headed into the summer months.

Later start but good quality expected for California tree fruit, melons
Later start but good quality expected for California tree fruit, melons

California is expected have plenty of good-quality tree fruit, melons and other commodities this summer, though some items might get off to a later start than usual, and early volume on others may be off a bit.

Good melon quality expected after late start
Good melon quality expected after late start

Melon production got off to a slightly later start than usual in many areas of the U.S., Mexico and Central America this spring, but growers are optimistic about the quality coming out of the fields.

Melon shippers collaborating to offer year-round supplies
Melon shippers collaborating to offer year-round supplies

The strategic marketing alliance will provide cantaloupe, honeydew, watermelon and mixed melons to retail, foodservice and fresh-cut customers.

Pure Flavor to debut greenhouse-grown Alonna Canary Melons at IFPA Show
Pure Flavor to debut greenhouse-grown Alonna Canary Melons at IFPA Show

The Ontario-based greenhouse grower says its emphasis on driving innovation in new product development has led to the launch of two greenhouse-grown melon varieties in less than six months.

Master your melon merchandising
Master your melon merchandising

Melons may be summer’s candy, arguably, but they're available from California, Delaware, Missouri and Texas through October, and year-round in Mexico. Try these steps to achieve melon merchandising success.

Hirakata Farms weathers water, labor challenges
Hirakata Farms weathers water, labor challenges

The Rocky Ford, Colo.-based family business shares the challenges and triumphs of this year's melon growing season.

Fyffes delivers report on first-year impacts of Honduran melon strategy
Fyffes delivers report on first-year impacts of Honduran melon strategy

Melon supplier, Fyffes, released a report with early strategy successes on its first anniversary. The changes are part of a plan to improve operations, environmental impact and worker welfare on Honduran melon farms.

Pure Flavor touts Solara mini melons at IFPA foodservice show
Pure Flavor touts Solara mini melons at IFPA foodservice show

MONTEREY, Calif. —  Pure Flavor was touting its greenhouse-grown Solara Mini Melons at the International Fresh Produce Association’s Foodservice Conference Expo on July 29.

Fyffes extends medical help to Honduran communities during melon off season
Fyffes extends medical help to Honduran communities during melon off season

Fyffes and its Honduran melon subsidiary Sol Group have launched a series of ‘Community Medical Brigades’ to reach community members and seasonal workers surrounding their farms during the off-season.

Westside melons shaping up well for summertime promotions
Westside melons shaping up well for summertime promotions

The melon harvest from the west side of California’s San Joaquin Valley may start a few days later than usual because of a cool spring, but quality should be good, grower-shippers said.

Organic fruit sales continue at brisk pace
Organic fruit sales continue at brisk pace

Berries, apples, bananas and citrus were the top organic fruits ranked by sales during 2021, according to the State of Organic Produce 2021 report from the Organic Produce Network and Category Partners

Melon mania: Consumer interest on the rise for whole and cut
Melon mania: Consumer interest on the rise for whole and cut

Despite rising production costs, a shortage of truck drivers and other challenges, melon suppliers are expecting a successful domestic season.

Mas Melons and Grapes loves spring
Mas Melons and Grapes loves spring

Spring brings a broad availability of commodities from Mas Melons and Grapes, LLC. It has spent decades building up its offerings. And the company continues to grow its list of commodities and volume.

Fyffes completes community needs assessment in Honduras
Fyffes completes community needs assessment in Honduras

Fyffes has concluded its first community needs assessment in the surrounding communities of its melon farms in Choluteca, Honduras.

Latin American melon exporters ask supply chain to help absorb added costs
Latin American melon exporters ask supply chain to help absorb added costs

The melon and watermelon production and export industry of Guatemala, Honduras, Costa Rica, and Panama is facing one of the greatest risks and threats to the sustainability of the business, its leaders say.

APHIS seeks comment on draft pest risk assessment for imports of melons from Uzbekistan
APHIS seeks comment on draft pest risk assessment for imports of melons from Uzbekistan

The government of Uzbekistan has asked USDA’s Animal and Plant Health Inspection Service (APHIS) to authorize the importation of fresh Melon (Cucumis melo) for consumption into the United States.

Figs at the fore (and more) on PMG
Figs at the fore (and more) on PMG

There were more shake-ups on PMG the second week of July, with cucumbers moving up to No. 1 and beans climbing from No. 6 the previous week to No. 2.

Behind the 8 ball (squash) on PMG
Behind the 8 ball (squash) on PMG

The first week of July brought a lot of shuffling of the top 20 produce items on Produce Market Guide, with some summertime specialties joining the ranks of standard favorites.

It's red, blue ... green and orange in the PMG top 20
It's red, blue ... green and orange in the PMG top 20

Although things weren't all red, white and blue on PMG in the week leading up to the July Fourth holiday, seasonal favorites still stacked the top 20.

Pacific Trellis/Dulcinea Farms expands melon output
Pacific Trellis/Dulcinea Farms expands melon output

Expanded melon output is expected this summer from Los Angeles-based Pacific Trellis Fruit/Dulcinea Farms, according to Josh Leichter, CEO.

Trending on PMG ... loquat?
Trending on PMG ... loquat?

For the past couple of weeks a certain specialty has been topping the charts on PMG — namely, loquat!

Cold, wet in part of U.S. but still marketable melon volumes
Cold, wet in part of U.S. but still marketable melon volumes

Some Texas melon growers may have reduced volume due to the record-breaking cold weather, but many are expected to catch up.

Traditional, value-added, alternative melons all expected to sell
Traditional, value-added, alternative melons all expected to sell

Shoppers want what they can’t have.

Watermelon promotions focus on useful basics, in-store and digitally
Watermelon promotions focus on useful basics, in-store and digitally

It’s time to go back to basics, y’all.

MAS Melons & Grapes LLC testing orange candy melon
MAS Melons & Grapes LLC testing orange candy melon

Rio Rico, Ariz.-based MAS Melons & Grapes LLC will conduct limited trials of a melon called orange candy starting in late February, said salesman Mikee Suarez.

Millennials Eat — Melons
Millennials Eat — Melons

The latest episode of Millennials Eat is all about melons, from varieties to selling strategies to taste testing. 

Fresh veg sales at retail up 16% from year-ago levels
Fresh veg sales at retail up 16% from year-ago levels

Retail sales of fresh vegetables continue to significantly exceed 2019 as many consumers continue to eat more meals at home during the COVID-19 pandemic.

Produce sales for Fourth of July week 9% higher than 2019
Produce sales for Fourth of July week 9% higher than 2019

Fresh produce dollar sales for the biggest holiday week of the summer totaled $1.54 billion, up 9% from 2019.

California's specialty melon sales pick up
California's specialty melon sales pick up

Sales of specialty melons appear to be headed back to normal after stumbling a bit at the start of the COVID-19 pandemic.

Dulcinea Farms will distribute Sugar Kiss (left) and Summer Kiss melons.
Dulcinea Farms adds Sugar Kiss, Summer Kiss melons

Dulcinea Farms is the exclusive marketer and distributor of Kiss Melons, through a new partnership.

Plenty of summer fruit available from Golden State
Plenty of summer fruit available from Golden State

California summer fruit grower-shippers traditionally credit weather with having a say in what kind of season they’ll have.

Good crop expected for domestic watermelons
Good crop expected for domestic watermelons

The 2020 domestic watermelon harvest was expected to be underway by the second week of April, according to the Winter Springs, Fla.-based National Watermelon Promotion Board.

West Mexico growers anticipate improved spring crop
West Mexico growers anticipate improved spring crop

Distributors of produce from West Mexico were hoping for a fruitful spring after a fall/winter season affected by rainstorms and cold weather.

California growers expecting good, typical season
California growers expecting good, typical season

Good weather this winter should result in plentiful supplies of top-notch spring produce from California’s grower-shippers.

Fall presents abundant fruit promotions at retail
Fall presents abundant fruit promotions at retail

Compared to all other parts of the years, the fall selling season used to be an afterthought to produce merchandiser and retailers.

Del Monte Produce hires vice president of sales

Coral Gables, Fla.-based Del Monte Fresh Produce NA has appointed Scott Owens vice president of sales and product management.

Amelia Freidline
Salt on the watermelon

A couple of weeks ago, somebody in a Facebook group I’m part of shared an article on the proper (and Southern) way to eat watermelon — with salt.

Turlock Fruit debuts orangedew melon
Turlock Fruit debuts orangedew melon

Turlock, Calif.-based Turlock Fruit Co. Inc. is for the first time promoting its Orangedew honeydew to customers and new potential customers, and plans to extend acreage as well, said Steve Smith, co-owner.

Growers aim at fresh-cut as shopper interest grows
Growers aim at fresh-cut as shopper interest grows

Fresh-cut melons are a newer target market this season for some Westside melon growers.

Vandervoet sees boost in volume
Vandervoet sees boost in volume

Vandervoet & Associates Inc., will have a slightly larger valencia orange deal out of Sonora, Mexico.

Fruit gains traction in springtime
Fruit gains traction in springtime

Many of the produce items shipped from West Mexico during the spring are similar to those that arrive in winter. However, fruit items, like melons and mangoes, tend to have a greater presence as the weather warms up.

Sandra Sanchez joins Dulcinea Farms in quality assurance
Sandra Sanchez joins Dulcinea Farms in quality assurance

Dulcinea Farms, part of Pacific Trellis Fruit, Los Angeles, has hired Sandra Sanchez as director of quality assurance.

California Westside Melons 2018 business updates
California Westside Melons 2018 business updates

Catch up on news and updates from melon grower-shippers involved in California's Westside melon deal.

Turlock Fruit Co. celebrates 100 years with #realcantaloupes
Turlock Fruit Co. celebrates 100 years with #realcantaloupes

Celebrating its 100th anniversary, Turlock Fruit Co. expects to delight consumers with high quality cantaloupe, honeydew and mixed melons this year.

Kiss Melons expands to fresh-cut, juice
Kiss Melons expands to fresh-cut, juice

Consumers who enjoy Savor Fresh Farms’ Kiss Melons have new ways to enjoy them — fresh-cut and cold-pressed juices.