Strong demand noted for organic sweet potatoes

Demand for organic sweet potatoes continues to be strong, says Kristi Hocutt, director of sales and marketing for Sims, N.C.-based Triple J Produce Inc.

Sweet potatoes
Sweet potatoes
(File image)

Demand for organic sweet potatoes continues to be strong, says Kristi Hocutt, director of sales and marketing for Sims, N.C.-based Triple J Produce Inc.

With a variety of pack options, the company carries both organic and conventional sweet potatoes, with varieties offered including covington, garnet, murasaki and purple majesty.

“Organic still continues to grow, which is great for our company,” Hocutt said.

Continuity of supply is expected between the 2022 and 2023 crops.

In general, Hocutt said Triple J will have a plentiful supply of sweet potatoes to carry the marketer through to the new crop, which will start in August or September.

“Last season we were fortunate to do the same and carry the previous crop to the 2022 crop,” she said.

Along with growing about 900 acres, the company also partners with other growers to distribute a total of 3,500 according to the company’s website. The company grows about 300 acres of organic sweet potatoes and that total is growing, according to the website.

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