The Masser Family of Companies says it will showcase new Side Delights Amazables at the Southeast Produce Council’s Southern Innovations trade show in Nashville, Tenn., Sept. 12-14.
The company launched Amazables in March at SEPC’s Southern Exposure trade show and conference. Amazables also will be featured at SEPC’s Wall of Innovation Showcase as well as at the Masser Family of Companies booth, No. 314, in Nashville, according to a news release.
Amazables are oven-crisp-style microwavable potatoes that come with and without custom sauces by Litehouse, which include a gluten-free sauces — Loaded Potato sauce and Buffalo Ranch sauce — intended to complement the taste of a russet potato. The Loaded Potato sauce features the flavors of traditional steakhouse-loaded baked potato toppings, cheddar cheese, bacon, sour cream and chives; the Buffalo Ranch sauce blends the heat of classic Buffalo sauce with the cool taste of ranch dressing, the release said.
Amazables are wrapped in a recyclable film that shrinks around the potato in the microwave to crisp the skin.
“Consumer demand for single-serve format products that are easy and fast to prepare continues to grow, and we are proud to participate in the Southern Innovations show again with a first-of-its-kind innovation,” Dave Masser, president of the Masser Family of Companies, said in the release.
