Avocados saw a resurgence in early May, according to the Hass Avocado Board’s latest report on sales during the pandemic.
According to the avocado board, using numbers from Chicago-based research firm IRI, avocados sales for the week ending May 10 were up 15.6% over the same week in 2019. That’s up from the 2.4% increase the category saw for the week ending May 3.
For the week ending May 10, avocados performed better than the overall fruit category (up 9.5%), but the overall fresh produce department sales were higher (14.8%), as were the sales for total store with perimeter departments (15.4%)
Recent avocado sales have been up year-to-year, according to IRI data. Avocado sales, when compared with weekly sales in 2019 were:
- April 19: 10.3%
- April 26: 18.8%
- May 3: 2.4%
- May 10: 15.6%
- Latest four weeks ending May 10: 11.4%
- Year-to-date: 13.2%
For more information on consumer spending trends during the pandemic, see The Packer’s COVID-19 webpage.
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