Wenatchee, Wash.-based Stemilt Growers is offering this fall a new paper Farm + Famous grab-and-go pack featuring the message that “All Farmers are Famous.”
The 100% recyclable pack has How2Recycle labeling and gives retailers an eco-friendly way to display bulk apples and pears, according to a news release.
“We set out to create a sustainable package to help sell bulk — or random-weight — fruit in a way that is easy for retailers to merchandise and convenient for shoppers to grab and get on their way,” Brianna Shales, senior marketing manager, said in a news release.
Tote bags are usually filled by produce department staff or shoppers, but the Stemilt tote eliminates additional handling and is ready to display, according to the release. The totes have about four pounds of fruit.
The launch will feature gala, fuji, granny smith and red delicious apples, and bartlett and starkrimson pears.
Related links
The Packer’s Sustainability Coverage
The Packer’s Packaging Coverage
