Tasteful Selections, which specializes in bite-sized potatoes, is celebrating its 10-year anniversary.
Over the next 10 months Tasteful Selections plans to revisit and celebrate each year of its growth. The campaign will include personal stories and consumer prizes, according to a news release.
In January, the first month of the campaign, Tasteful Selection’s messages will reflect on partnerships that helped the company grow. Throughout the celebration, consumers will have multiple chances to win the company’s bite-size potatoes and prizes that include an electronic fondue set, an oil and vinegar infusion set, and an herb scissor set.
Tasteful Selections is launching a “10th-day Instagram Giveaway,” giving away free potatoes on the 10th of every month throughout the campaign.
“As partners, we share the same goal of delivering our customers the freshest, highest quality bite-size potatoes through year-round production,” Bob Bender, president and general manager of Tasteful Selections, said in the release. “Over the last 10 years, we have been fortunate enough to build the best team of individuals in the industry to help us carry out this challenge.”
Tasteful Selections will be working with Michelle Smith from The Whole Smiths. She has created a new bite-size potato recipe for the campaign.
The 10-year celebration kicked off with a video by Bender on the Tasteful Selections website.
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