Dole launches health and wellness programs for 2024

The company is once again partnering with No Kid Hungry and will host its Share our Strength program to raise funds and awareness for children in need.

The back of a cheerleader raising her right arm is seen at left, and a girl is on the right side facing the cheerleader and mimicking her movement while holding pom-poms that are black, while and gold. Overlayed on the photo is the slogan, "Get fit. Give Back. Feed Kids."
The back of a cheerleader raising her right arm is seen at left, and a girl is on the right side facing the cheerleader and mimicking her movement while holding pom-poms that are black, while and gold. Overlayed on the photo is the slogan, “Get fit. Give Back. Feed Kids.”
(Graphic courtesy of Dole Food Company)

Dole Food Co. says it has kicked off wellness and health initiatives by extending the company’s partnership with No Kid Hungry.

The company’s Share Our Strength campaign returns for a third consecutive year, with goals to end hunger and poverty, according to a news release. The company began working with the national nonprofit in 2020 in response to the global pandemic when schools closed and millions more U.S. children faced hunger.

Dole said its ongoing work with No Kid Hungry includes nutrition education, fundraising support and at-retail initiatives to help 13 million kids in the U.S. have access to three healthy meals a day.

“We’ve been honored to work alongside No Kid Hungry over the past three years in their quest to ensure that every child in the U.S. gets the healthy food they need to thrive,” William Goldfield, Dole Food Co.’s director of corporate communications, said in the release. “While we’ve made some great strides together, there is still much work to do to fulfill both organizations’ goals of addressing hunger and food insecurity for children.”

The company said it is also a presenting sponsor of Get Fit for No Kid Hungry, an influencer-based health and wellness fundraising initiative designed to rally the nation’s top fitness and nutrition experts to host health-related livestream classes and web-based instruction throughout January. In addition to sponsoring the program, Dole said it will encourage its partner bloggers and influencers to inspire their followers to get fit and give back in the new year by donating to No Kid Hungry.

“Access to healthy food unlocks so much opportunity for our nation’s kids. When kids have access to three meals a day, they can dream big and have a bright future,” Carla Warner, senior director of revenue innovation at Share Our Strength, the organization behind the No Kid Hungry campaign, said in the release. “Together, we can get fit, give back and make sure kids across the country have access to the fuel they need to grow up healthy and strong.”

Dole said this year’s programming will include virtual health and wellness workshops, new brand ambassadors, dozens of new, produce-based recipes, and local and national celebrations to mark the 125th anniversary of Dole bananas.

The Packer logo (567x120)
Related Stories
The strategic transition marks a significant step forward in Thx!’s mission to prove that doing good is good business, while unlocking new opportunities for brands, retailers and consumers to create meaningful impact.
By training produce experts to identify and rescue fresh fruits and vegetables at their peak, Hannaford ensures that high-quality nutrition reaches local food banks and pantries instead of going to waste.
Hannaford stores donated a record amount of fresh, quality food to local food banks and pantries across the Northeast. The increase comes as food banks report a growing level of need in their communities.
Read Next
Last week’s Canadian Produce Marketing Association Convention and Trade Show proved once and for all that produce has moved from commodities to lifestyle brands consumers will clamor for.
Get Daily News
GET MARKET ALERTS
Get News & Markets App