Summer Citrus from South Africa sponsors Fresh Summit reception

The borders may remain closed due to the coronavirus pandemic, but Summer Citrus from South Africa is able to participate in the Produce Marketing Association’s virtual Fresh Summit Oct. 13-15.

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(Courtesy Summer Citrus from South Africa)

The borders may remain closed due to the coronavirus pandemic, but Summer Citrus from South Africa is able to participate in the Produce Marketing Association’s virtual Fresh Summit Oct. 13-15.

The Citrusdal, South Africa-based group of citrus growers will sponsor PMA’s virtual global reception at 5:45 p.m. Eastern on Oct. 12.

The reception includes group presentations and “Let’s Get Acquainted” breakouts to encourage networking among participants logging in from around the world.

“With Fresh Summit on a virtual platform this year, we intend to deliver an extraordinary experience offering connections, content and community,” Lauren M. Scott, PMA chief marketing officer, said in the release.

Summer Citrus from South Africa is wrapping up its 2020 season and 21st year in the U.S. market with peak-volume later-season mandarin varieties and Midknights, according to the release.

“It’s been a record year for production and consumption of citrus due to the pandemic,” Suhanra Conradie, CEO of Summer Citrus from South Africa, said in the release. “We’re excited to have the opportunity to connect with the industry online during this time and participate in fostering meaningful and fruitful relationships.”

Related stories:

South Africa citrus promotion boosted by pandemic demand

South African summer citrus begins weekly arrivals

South African citrus season starts soon

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