News
Watsonville, Calif.-based Driscoll’s recently signed on to the New Plastics Economy Global Commitment, an initiative designed to minimize the environmental impact of plastic.
The California Avocado Commission is extending its consumer advertising campaign, “The best avocados have California in them,” with new creative designs that playfully illustrate the California lifestyle.
Moxxy Marketing has been honored with a 2021 Packaging Design Award from Graphic Design USA (GDUSA) for its work with WP Produce.
As immunity-boosting foods remain at the top of mind for many families, the Bee Sweet Citrus sales team reports a strong supply of specialty citrus varieties to meet ongoing demand for fresh produce.
Potatoes USA, the marketing and promotion board for the U.S. potato industry, elected new leadership during the Annual Meeting on March 11, 2021.
Chicago-based market research firm Numerator has launched a Vaccinated Shopper Behavior Tracker to study the impact of COVID-19 vaccines on consumer shopping behavior.
Expectations are high for the first-ever Ocean Spray® specialty berry pack which debuts this fall, backed by a trio of partners intent on elevating the category with a unique tabletop strawberry proposition.
Details of President Biden’s $2 trillion American Jobs Plan are beginning to surface, even as produce advocates stress industry priorities in any infrastructure legislation.
Two experts cover how significant this is for the industry, what new capabilities represent incremental change versus transformational change, and what other areas have truly transformative potential.
Organic indoor farmer Shenandoah Growers, Rockingham, Va., hired Cameron Geiger, former Walmart supply chain senior vice president, as chief operating officer for its next phase of growth.
Read how shippers say retail sales of Santa Maria produce can be more effective.
Chicago-based Hazel Technologies Miami-based WP Produce report strong growth in the volume of Dominican Republic tropical avocados treated with the technology.
Seen on Social for March 29-April 2: Check out our weekly installment of what’s hot from the produce industry on these major social media platforms.
California’s Santa Maria shippers say the pandemic’s effect on marketing has been profound, but foodservice demand is slowly recovering.
Bard Valley Natural Delights announces the launch of its newly designed website to effectively communicate to a more diverse demographic.
Produce operators have provided the U.S. Department of Agriculture with 30 ways the agency can improve the next food box program.
Palm Desert, Calif.-based Sun World International LLC has announced an agreement to be acquired by Bridgepoint, an international private equity group.
Watsonville, Calif.-based Driscoll’s has signed on to the New Plastics Economy Global Commitment, an initiative designed to minimize the environmental impact of plastic.
(UPDATED, April 1) The boards of directors of the Produce Marketing Association and the United Fresh Produce Association have reached an agreement in principle to combine the groups by the first of the year.
U.S. Customs and Border Protection officers intercepted $8,421,500 worth of alleged methamphetamine in a commercial shipment of fresh produce arriving from Mexico.
California was the big driver of avocados sales early this year, according to Hass Avocado Board statistics.
As April starts this week, we enter the Florida blueberry season and the sweet taste that comes with the fruit.
The International Corrugated Packaging Foundation (ICPF) continually works to attract the best and the brightest students for available jobs and internships within the industry.
“Okay, Boomer.” “Millennials ruined brunch!” “Zoomers won’t do anything they can’t put on TikTok.” We’re all familiar with the traditional generational complaints and stereotypes.
Social media and digital outlets have become more important during the COVID-19 pandemic, California strawberry marketers say.
The Packer is seeking insight and input from suppliers of California cherries for upcoming editorial coverage in the April 12 California cherry section.
In a repeat of a successful promotion in 2020, the California Strawberry Commission is investing in generic promotions in the Ibotta app to reward consumers for purchasing fresh strawberries
While spring is the prime time for California strawberries, two new varieties from the Public Strawberry Breeding Program at the UC Davis, will provide big, flavorful strawberries throughout fall and winter.
With core items that include broccoli, cauliflower, spinach and cilantro, Santa Maria, Calif.-based Gold Coast Packing Co. Inc. also has significantly grown its Brussels sprouts program in recent years.
AeroFarms and Hortifrut S.A. have announced a multi-year partnership to jointly research and develop blueberry and caneberry production in fully-controlled indoor environments and vertical farms.