Little Leaf selects CFO and EVP

Massachusetts-based greenhouse grower Little Leaf Farms has named William Hogan as executive vice president and chief financial officer.

Hogan brings experience and expertise in private equity and strategic financial management to Little Leaf Farms. With a track record of success in driving financial performance and maximizing operational efficiency, his appointment underscores the company's commitment to continue to enhance its leadership team as it moves into its next stage of growth, according to a news release.

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"Bill's appointment as our new CFO is a significant milestone for Little Leaf Farms," Little Leaf Farms founder and CEO Paul Sellew said in the release. "His extensive background in private equity and financial leadership will be instrumental in supporting our growth trajectory and enhancing our position as an industry leader. We are excited to have Bill join our team and look forward to the valuable contributions he will make to our organization."

New leader to support growth and expansion

Little Leaf Farms recently unveiled plans to open its second greenhouse in Pennsylvania, which will be the company's fifth greenhouse in total and will increase its retail presence to nearly 5,000 grocery stores across the Northeast, Midwest and Southeast regions, according to the release. The company said it also projects breaking $100 million in retail sales by the end of 2023.

"I am thrilled to join the Little Leaf Farms team at this pivotal time in the company's growth," Hogan said in the release. "Little Leaf Farms is revolutionizing the [controlled environment agriculture] industry with its commitment to sustainable farming practices and delivering high-quality, locally grown lettuce. I am excited to collaborate with the talented team at Little Leaf Farms and contribute to the company's continued success."

As executive vice president and CFO, Hogan will have a critical role overseeing Little Leaf Farms' financial operations, including strategic planning, budgeting and forecasting. He plans to leverage his expertise in financial management to further strengthen the company's financial position and support its ambitious expansion plans, according to the release.

Hogan's professional journey spans over two decades, during which he has held various leadership positions in successful private-equity-sponsored companies. His experience includes successfully leading financial operations, executing strategic initiatives and driving profitability for companies across diverse industries, the release said.