Read More on Organic Produce Trends
New products include baby spinach, spring mix, arugula, power greens, baby kale, romaine and more.
With sales of organic fruits and vegetables outpacing conventional, the company is focusing expanded organic marketing efforts on three specific consumer generations in strategic organic growth markets across the U.S.
The funded projects will aim to increase the consumption of domestic and organic agricultural products.
The association is highlighting member programs and the benefits of choosing organic, as well as raising awareness about organic agriculture.
Striving not to gap in availability to the consumer, Chelan, Wash.-based Chelan Fresh continues expanding the length of season on multiple organic tree fruit varieties, says Kevin Stennes, organic sales manager.
A big increase is expected in Washington’s organic Cosmic Crisp apple volume this fall, says Brianna Shales, marketing director for Wenatchee, Wash.-based Stemilt Growers.
The organic growers have formed a strategic partnership designed to expand their reach and impact within the organic produce industry on the East Coast.
The 2-pound bag format is designed to meet the needs of both consumers and retailers, providing a choice for families seeking convenient and healthy snack options.
The organic market is still evolving, and marketers are learning the effect of inflation on consumer choices. Still, there is optimism for organic produce’s future, said Dan Davis, vice president of business development.
Serenbe is home to over 1,000 residents and includes a 25-acre organic farm, farm-to-table restaurants, an inn, wellness spa, farmers markets, shops and edible landscaping along the paths and sidewalks.